For the third year, we are holding the Eclipse marketing symposium on Sept. 19 in Chicago; this is the day before the Eclipse Foundation Members’ Meeting. The idea behind the symposium is to provide a venue for the marketing and biz dev professionals an opportunity to share and learn the best practices of marketing to developers.
I have enjoyed the previous two symposiums but this year I humbly believe we have an even better agenda. We have invited two speakers to kick-off the symposium: 1) Jeffrey Hammond from Forrester Research will be presenting the results of survey he recently completed about the enterprise adoption of development tools and specifically Eclipse. 2) Michael Cote from Redmonk will be leading a session on the Do’s and Don’ts of marketing to a developer. Cote used to be a developer so I think he can speak with a lot of authority. The complete agenda can be found here.
I’d like to invite everyone and anyone to attend the symposium. You need to register in advanced and there is a small registration fee to help cover the cost of food and drink. The only caveat is that you need to be a member of the Eclipse Foundation or an employee of a member company.